When it comes to selling merchandise at events—whether it’s a comic con, art fair, music festival, or pop-up market—space is limited, budgets are tight, and competition is fierce. That’s why creators, artists, and small business owners are increasingly turning to Custom Pins as their go-to merch solution.
Why? Because custom pins are compact, affordable, eye-catching, and wildly popular among event-goers. They offer a perfect mix of practicality and creativity, making them one of the smartest choices for anyone who wants to stand out and sell effectively at in-person events.
Thanks to platforms like Vograce, launching your own line of custom pins has never been easier. Whether you’re brand new to vending or a seasoned seller, here’s why pins should be part of your next merch table setup.
1. Pins Are Small, But Powerful
Let’s start with the obvious: custom pins don’t take up much space, but they create a big impact. When you’re working with a small booth or table, every inch counts. You need products that are lightweight, easy to display, and visually appealing—and pins check every box.
They’re also easy to organize. You can present them on cork boards, cloth banners, or simple pin displays without needing complex setups. Their compact size makes them a breeze to pack, transport, and store—so you can bring more variety without adding bulk.
2. High Perceived Value, Low Production Cost
One of the best parts about selling Custom Pins is their incredible profit margin. Pins usually cost just a few dollars (or less) to produce, especially when ordered in bulk from trusted vendors like Vograce.
But to customers, they feel special. Whether it’s the artwork, the quality, or the packaging, pins have a high perceived value. Most people are happy to spend $5–$15 on a pin—especially if it’s unique, themed, or limited-edition.
This makes them the ideal product for:
- First-time buyers looking for an affordable item
- Impulse purchases at events
- Low-cost freebies bundled with larger purchases
3. Perfect for All Audiences
No matter who’s walking by your booth—anime fans, music lovers, social justice advocates, gamers, or tourists—Custom Pins appeal to just about everyone. That’s part of their magic.
Why? Because they’re:
- Easy to wear or display
- Great conversation starters
- Used to express personality, fandom, or beliefs
And since pins come in so many styles and themes, you can tailor your collection to your niche or event. Vograce makes it easy to create:
- Cute characters for anime cons
- LGBTQ+ pride pins for inclusive spaces
- Band logos for concerts or festivals
- Funny slogans for craft fairs
You’re only limited by your imagination.
4. Versatile Styles and Finishes
At Vograce, you can choose from a wide variety of Custom Pin types to suit your brand or style. Their offerings include:
- Acrylic Pins – Lightweight, full-color, and budget-friendly
- Epoxy Pins – Glossy and durable with a high-end finish
- Holographic & Glitter – Perfect for catching light and attention
- Shaker Pins – Interactive designs with moving parts inside
- Glow-in-the-Dark – Great for night events or spooky themes
With options like custom shapes, vibrant effects, and different backings (standard pins or magnets), you can create truly one-of-a-kind merch that stops traffic at your table.
5. Easy to Display and Upsell
Pins are natural impulse buys, which means you should take advantage of their visibility. Use displays that elevate your pins to eye level, and make sure each design is easy to see from a distance.
A few smart pin-selling tips:
- Use small signs or tags with pricing
- Group pins by theme or collection
- Offer pin bundles or “buy 3, get 1 free” deals
- Include a limited-edition pin to increase urgency
When a customer buys one pin and sees another they like? Chances are, they’ll walk away with two or more.
6. A Low-Risk Way to Test New Ideas
Custom pins are great for testing new designs. Not sure if your latest illustration or catchphrase will resonate with your audience? Turn it into a pin and see how it sells.
Unlike T-shirts or larger products, you don’t need to invest in high volumes or sizes. Vograce allows low minimum order quantities, making it easy for creators to experiment without breaking the bank.
This flexibility means you can:
- Try seasonal designs or trends
- Create event-exclusive pins
- Launch a series and see which ones perform best
7. Branding and Fan Loyalty
Every pin you sell is also a branding tool. Add your logo or social handle to the back card. Include a business card with each purchase. Encourage customers to tag you on social media when they show off their new pin.
Fans love merch that feels personal and collectible. When someone buys your pin, they’re also buying into your brand—and that connection can lead to repeat sales, online engagement, and long-term support.
Final Thoughts
If you’re an event vendor, artist, or small brand looking to grow your reach and revenue, Custom Pins are a no-brainer. They’re fun to design, easy to sell, and beloved by audiences across every niche.
With the help of Vograce, you can launch your pin collection with confidence. Their high-quality materials, customization options, and beginner-friendly tools make it simple to create pins that sell—and leave a lasting impression.
So next time you’re prepping for a market, con, or show, make sure pins are front and center. You’ll be amazed at how quickly they fly off the table.
